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The New Rules of Retail: Competing in the World's Toughest Marketplace

Autor: Dart, Michael
Lewis, Robin

Editorial: Palgrave Macmillan

Formato:Tapa Dura
Precio de Lista:$26.00
Nuestro Precio:$6.39 (75% Descuento) USD
Stock:39

Resumen:

The New Rules of Retail: Competing in the World's Toughest Marketplace : Unprecedented consumer power, enabled by technology and globalization is driving a revolutionary transformation that will lead to the demise of retail as we know it. The authors provide a unique and essential view of the future of the industry, arguing that a new business model is necessary in these new times, one based on: Preemptive, precise and perpetual distribution; A neurological customer connection; and total control of the value chain.


Categoría   Sub-Categoría
Negocios y Economia   Industries

ISBN 13:9780230105720
ISBN 10:0230105726
Formato:Tapa Dura
Idioma:Inglés
Páginas:236
Tamaño:9.53" l x 6.35" w x 0.92" h
Edades:
Grado: