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Performance Marketing with Google Analytics: Strategies and Techniques for Maximizing Online ROI

Autor: Cutroni, Justin
Tonkin, Sebastian
Whitmore, Caleb

Editorial: Wiley

Formato:Tapa Suave
Precio de Lista:$39.99
Nuestro Precio:$14.99 (63% Descuento) USD
Stock:4

Resumen:

Performance Marketing with Google Analytics: Strategies and Techniques for Maximizing Online ROI : Google Analytics is a free tool used by millions of Web site owners across the globe to track how visitors interact with their Web sites, where they arrive from, and which visitors drive the most revenue and sales leads. This book offers clear explanations of practical applications drawn from the real world. The author trio of Google Analytics veterans starts with a broad explanation of performance marketing and gets progressively more specific, closing with step-by-step analysis and applications. Throughout the book, the main emphasis is demonstrating how you can best use Google Analytics to achieve your business objectives.


Categoría   Sub-Categoría
Computación e Internet   Internet

ISBN 13:9780470578315
ISBN 10:0470578319
Formato:Tapa Suave
Idioma:Inglés
Páginas:427
Tamaño:9.10" l x 7.30" w x 1.20" h
Edades:
Grado:

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