Eres Importante : SPANISH text. In this groundbreaking work, Dr. Phil challenges you to find your "authentic self" - that person you have always wanted to be but were too distracted, busy or scared to become. Instead you have created a "fictional self" - taking on the identity of who you believe you are supposed to be. The incongruence between those two selves is what leads you to feel that your life is incomplete, unbalanced and more difficult than it should be. In Self Matters, Dr. Phil helps you demystify your self-concept, and learn how to reclaim your authentic self. You can learn to think beyond the excuses and fears that have masked the person you want to be. By facing the cards life has dealt you, you can relearn how to best react to them.