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Consumer Behavior For Dummies

Autor: Lake, Laura

Editorial: Wiley

Formato:Tapa Suave
Precio de Lista:$21.99
Nuestro Precio:$7.99 (64% Descuento) USD
Stock:19

Resumen:

Consumer Behavior For Dummies : Get into the minds of consumers and increase your revenue! Want to better understand why consumers think and act the way they do? This practical guide gives you the tools to identify the influences that affect their purchasing behavior. It also shows you how to apply that knowledge as you develop a marketing strategy that speaks directly to their needs. You'll see how to capture their attention, motivate them to purchase your products and services, earn their loyalty, and much more.


Categoría   Sub-Categoría
Negocios y Economia   Marketing

ISBN 13:9780470449837
ISBN 10:0470449837
Formato:Tapa Suave
Idioma:Inglés
Páginas:362
Tamaño:9.20" l x 7.20" w x 1.00" h
Edades:
Grado:

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