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Web Marketing for Dummies (3rd Edition)

Author: Zimmerman, Jan

Publisher: Wiley

List Price:$24.99
Our Price:$7.49 (70% OFF) USD


Web Marketing for Dummies (3rd Edition) : The rapidly changing landscape of web marketing requires those in the field to quickly adopt new technologies as they emerge. This updated edition provides the basics that every web marketer needs to know, including how to create web properties, exploit search engine optimization (SEO), and create effective e-mail campaigns. This new edition offers a broad revision in order for the content to catch up to the latest tools and trends in web marketing. This fun-but-straightforward guide explores trends in search engine, mobile, location-based, and consumer site marketing and examines ways to maximize success by analyzing results, avoiding legal issues, and keeping everything fresh and exciting.

Category   Subject
Business & Economics   Marketing

ISBN 13:9781118065167
ISBN 10:1118065166
Size:9.31" l x 7.34" w x 1.02" h
Grade Lvl: