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Top Dog: The Science of Winning and Losing

Author: Bronson, Po
Merryman, Ashley

Publisher: Twelve

Format:Hardcover
List Price:$27.99
Our Price:$8.49 (70% OFF) USD
Stock:2

Overview:

Top Dog: The Science of Winning and Losing :

New York Times Bestseller

Po Bronson and Ashley Merryman's work changes the national dialogue. Beyond their bestselling books, you know them from commentary and features in the New York Times, CNN, NPR, Time, Newsweek, Wired, New York, and more. E-mail, Facebook, and Twitter accounts are filled with demands to read their reporting (such as "How Not to Talk to Your Kids," "Creativity Crisis," and "Losing Is Good for You").


In TOP DOG, Bronson and Merryman again use their astonishing blend of science and storytelling to reveal what's truly in the heart of a champion. The joy of victory and the character-building agony of defeat. Testosterone and the neuroscience of mistakes. Why rivals motivate. How home field advantage gets you a raise. What teamwork really requires. It's baseball, the SAT, sales contests, and Linux. How before da Vinci and FedEx were innovators, first, they were great competitors.

Olympians carry TOP DOG in their gym bags. It's in briefcases of Wall Street traders and Madison Avenue madmen. Risk takers from Silicon Valley to Vegas race to implement its ideas, as educators debate it in halls of academia. Now see for yourself what this game-changing talk is all about.


Category   Subject
Social Science   Anthropology
Business & Economics   Motivational
Psychology   Social Psychology

ISBN 13:9781455515158
ISBN 10:1455515159
Format:Hardcover
Language:English
Pages:335
Size:9.50" l x 6.50" w x 1.25" h
Ages:
Grade Lvl: